How often should I use eye masks to achieve the desired results for my delicate eye area? Are there specific guidelines or recommendations that dictate the frequency of application for these soothing treatments? Given that the skin around our eyes is exceptionally sensitive, what factors should I consider to avoid potential irritation or adverse reactions? Is there a difference in usage frequency based on the formulation of the eye masks, such as whether they are hydrating, depuffing, or designed for anti-aging? Moreover, how do lifestyle factors, like screen time or exposure to environmental stressors, influence the need for more frequent use? Should I incorporate eye masks into my daily routine, or would a less frequent application suffice to maintain optimal hydration and rejuvenation of the skin? Additionally, could the efficacy of the masks diminish with overuse, leading to diminished returns on my skincare investment? Exploring these questions can clarify the best approach for utilizing eye masks effectively.